ing Rooney’s “dedication to the game, to the players and the coaches, to his beloved Pittsburgh, and to Steelers fans everywhere was unparalleled. erial, including its “Don’t Cross the Line” campaign, which is aimed at improving fans’ behaviour. Karen Kessler, a spokeswoman for the team’s law firm, said in a statement: “The email, taken out of . considered and pumped through a variety of algorithms to show key performance indicators.